Streetwear brand Hype have teamed up with ASOS to bring you maybe the tastiest collobration ever?!
Drawing inspiration from fast food chains the collection has super big logos and primary colours that will make your mouth water.
Check the lookbook below which was shot across various chicken shops in London by Gobinder Jhitta.
The collection is made up of 16 pieces, which includes both men’s and women’s wear in the form of short and long sleeved t-shirts, joggers, tee dress and two backpacks; exhibits signature HYPE designs coupled with an unconventional, cool yet tacky fast food edge.
The whole lot is launching tomorrow, Thursday 9th October, and as with any launch comes with a launch party.
Celebrate the launch at BOXPARK.
FREE DRINKS PROVIDED BY RED STRIPE
FREE DRIPPIN’ CHICKEN BEANIES (LIMITED TO 75 PCS)
Afterparty Hosted by Shorebitch at Queen of Hoxton.
Collect your wristband for the afterparty at the store 6pm – 9pm.
Join the Facebook event.